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The development of new technologies and the e-commerce revolution we are experiencing have led us to pay increasing attention not only to the product we sell, but also to what surrounds it. Therefore, if we want the highest quality in our service, we must consider using laid paper, due to its multiple reasons and advantageous conditions.
The essentials
Laid paper features small transverse marks on its surface, visible when held up to the light, created by a cylindrical "perjuro" mould.
It offers great strength and durability, making it ideal for shipping and ensuring products arrive in good condition.
Laid paper combines practical utility with a high-quality aesthetic, conveying credibility and prestige for brands.
It is used in artistic applications like bookbinding and official documents, and extensively in packaging for bags, gift wrap, and envelopes.
This material provides a dual advantage of being both noble and resistant, allowing bags to support more weight while remaining aesthetically pleasing.
What is laid paper?
Laid paper is a special variant of paper, owing its name to the presence of small transverse marks on its surface that can vary in thickness, even visible when held up to the light. This aesthetic pattern is due to the use of a cylindrical mould known as a "perjuro" (laid mould), which was perfected by the ancient Arabs, who introduced it to Europe years later.
Historical Origin
The "perjuro" (laid mould) used to create laid paper's distinctive pattern was perfected by ancient Arabs before being introduced to Europe.
What special characteristics does it possess?
In addition to what we have already mentioned, it is a material that provides great strength and greater durability. This makes it an important element to consider if we have an online store or e-commerce where we need to make deliveries and ship to homes, as laid paper will allow our products to arrive in better condition than with any other similar packaging type.
Therefore, it is a material that combines practical utility, providing durability, with a high-quality aesthetic due to its elegant appearance. It is a good option when we seek to convey credibility and prestige for our brand, qualities always so desired and longed for in any business, regardless of its size.
Its touch of elegance and good transport capacity will enhance your items in a simple way.
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We can find two main uses for it; as an artistic or embellishing element, which is why we often find this material in bookbinding, official documents such as university degrees, or cards.
The other use encompasses everything related to packaging, within which we can observe different types of packaging that we all recognise as an element present in our daily lives, such as laid paper bags with handles, gift wrap that uses this material, giving the present greater elegance and presence than the paper usually used for this purpose, and even envelopes of this type of paper, widely used in online commerce, mainly ideal for small products, such as costume jewellery or books.
Using laid paper for gift wrap or envelopes adds elegance and presence, making products like costume jewellery or books stand out in online commerce.
Bookbinding Provides a high-quality finish for books and artistic projects.
Official Documents Used for university degrees and other important papers, lending prestige.
Cards Adds a touch of elegance to greeting cards and invitations.
Bags with Handles Offers durability and aesthetic appeal for carrying goods.
Gift Wrap Elevates the presentation of gifts with an elegant texture.
Envelopes Ideal for delicate or small items in e-commerce, such as jewelry.
Advantages of using laid paper for packaging
The main dual advantage of this material is that laid paper is a noble yet resistant material, which, when applied to bags, allows it to support more weight than a bag made of other materials like conventional paper, being robust yet aesthetically pleasing at the same time.
Laid paper provides both nobility and resistance, making it suitable for packaging that needs to be strong and visually appealing.
Ultimately, the texture of laid paper and its multiple advantageous applications position it as a good option to improve our services. Its touch of elegance and good transport capacity will enhance your items in a simple way, because if there's one thing that characterises this material, it's everything it provides while being something so simple.
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